Coaching Will Play an Important Role in the Lives of Marketers for 2010
If you’ve spent a good deal of time in the Internet Marketing arena, trying to get up and running and feeling like you’re spinning your wheels, then you may be looking for a personal mentor and coach for the coming 2010 year.
Learning the marketing ropes on the ‘net has evolved from advice being shared sporadically in forums to the development of how to guides people could tackle on their own.
But lately, there’s been a movement toward more hand-holding and direct one-on-one interaction between student and teacher. To date, only the very rich could afford the high-priced coaching opportunities that top marketers offered.
And in some cases, that will still hold true in the year 2010. But here’s the good news: You can invest in coaching like you’re building a ladder – moving up one rung at a time until you’re able to pay for top tier mentoring at the level you need.
For example, let’s say right now you’re a total newbie. You know nothing – you’re clueless about how to choose a niche, you don’t even know what a keyword is, and when it comes to launching a website, you’d prefer to run outside and bury your head in the sand like an ostrich.
You can get by with hiring a more affordable online mentor. You’ll want someone who has more experience than you, who is making money online, but who isn’t priced so high you’d have to take out a second mortgage just to spend 30 minutes on the phone letting them ask you questions about your dreams and desires.
Then as you progress, if your coach has taught you all that they can, you move on to the next tier and the next, until you yourself are considered an expert marketer in your own right.
When you search for a marketing coach for your 2010 business pursuits, look for someone who does not have a one-size fits all approach to teaching. You want someone who isn’t multi-tasking during your time with them, whether it’s on the phone or chatting via Skype.
On the initial communication, you should both be analyzing each other – the coach should see if you’re a good fit for what he or she teaches and you should consider whether or not they seem like a good fit when it comes to how you learn best in terms of sharing knowledge and even how your personalities mesh.
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