Autoresponders

Review  for three of the best autoresponders.
We will compare Aweber, GetResponse and Icontact in the comparison chart table

AUTORESPONDER  COMPARISON CHART

 


Aweber

GetResponse

iContact
Monthly Pricing Options
Trial $1 for 30 Days No Trial Free Edition Account
Up to 500 Contacts $19 $11.48 Free Edition Account$10.00 (With Full Features)
Up to 1000 Contacts $29 $14.76 $19.00
Up to 2500 Contacts $20.50 $29.00
Up to 5000 Contacts $49 $36.90 $47.00
Up to 10000 Contacts $69 $53.30 $74.00
Up to 25000 Contacts $149 $118.90 $149.00
Contact Management Features
Import Mailing List
Automatically Detect Duplicate Emails
Add Custom Demographic Fields
Require Opt-in
Email Creation Features
Email Setup Wizard
Supports Unicode
Add Images
Add Hyperlinks
Create Plain Text /HTML Messages
Create Messages from Template
WYSIWYG Editor
Create Web Forms
Image Hosting 100MB 0.5MB
Create Surveys
Email Sending Features
Email Job Scheduling
SPAM Test (Make Sure your Emails Aren’t Spam)
Test Email
Email Reporting Features
Click-Through Tracking
Status of Emails
Forwarded Emails
View Unsubscribed Contacts
Compare Message Reports
Social Media Integration
Conversion Tracking
Integrate with Google Analytics
Technical Support



 

Aweber

Introduction

Building good customer relations is very important for your business. If you regularly
keep in touch with your customers, you can be at a better position to
anticipate and provide for all their needs. If you have your own online
business, the ability to anticipate the needs of your market can
determine the success or failure of your online business endeavor. One
of the best ways to keep in contact with your customers online is
through email. Email communications can help establish good customer
relations because of its personal nature. However, emailing hundreds of
customers can be very difficult if you do it manually. This is where the
Aweber Email Marketing Tools come in.

Description

Aweber is a leading provider of Email marketing tools that enable businesses to
conduct an effective email marketing campaign and stay in touch with
their customers online. The website provides a comprehensive list of
tools that enables businesses to handle all aspects of their email
marketing campaigns and customer relations. These tools are perfect for
all sizes of email marketing campaigns. Many leading online businesses
and thousands of others use Aweber to handle their email marketing
needs.

Target Market

Aweber is perfect for all kinds of online businesses who wish to conduct a
successful email marketing campaign. Whether you just want to stay in
touch with your customers or want some means of soft selling your
products or services directly to interested parties, Aweber tools can
let you do this in a fast and efficient manner. Many leading online
business trust Aweber with their email marketing campaigns and there is
no reason why you should not.

Price

Signing up for Aweber service is not expensive. Your first month will only cost $1. For
this price, you will be able to access all the available tools and
resources provided by Aweber. After the first month, if you plan to
continue the service, you can choose from any of the available plans
that will be perfect for all your needs.

Contents

By signing up to
the Aweber service, you can be able to get access to the following tools
and services:

  • Email
    Newsletters
  • Signup
    Forms
  • Manage
    Subscribers
  • Autoresponders
  • HTML
    Email Templates
  • Blog
    Newsletters
  • Email
    Analytics
  • Subscriber Segmentation
  • Email
    Marketing API
  • Email
    Deliverability
  • Customer Support

This is pretty
much everything you need to run a successful and effective email
campaign and you can find all this tools in one place.

Conclusion

If you want a
reliable service that perfectly provides for all your email marketing
needs, Aweber is definitely the way to go. From its multi tiered pricing
plans to its comprehensive list of features that enable you to run an
effective campaign, the Aweber service is definitely a very valuable and reliable service.

  • Fri, 06 Oct 2017 16:15:47 +0000: One Ridiculously Simple Email That’ll Get More People to Click Your Content - Email Marketing Tips

    Every email marketer I’ve talked to eventually faces one problem:

    They struggle to consistently send emails to their subscribers.

    This is a big problem.

    Because if you don’t send regular and valuable emails, your audience will quickly become disengaged.

    And here’s the scary part: disengagement leads to unsubscribes, poor deliverability and spam complaints. And eventually, subscribers will become so cold that they'll stop opening your emails.

    Many businesses realize the importance of a regular email frequency and send multiple emails each month. In fact, in 2016, 38 percent of businesses sent two to three emails each month while 28 percent sent four to five emails each month, according to The DMA.

    But you may not have time to send this many emails. Or, perhaps, you have no idea what content to send your subscribers.

    So what’s the solution?

    There's one simple email that'll help.

    The blog newsletter email.

    In this post, I’ll walk you through all the strategies and tricks I’ve learned for creating amazing blog newsletters.

    Our formula for an epic blog newsletter (Or, everything you should put inside this email)

    Blog newsletter emails, sometimes referred to as blog digests, keep subscribers engaged and encourage them to read and share your content. And the best part? You can create them in under 30 minutes!

    Because you can follow the same process and use the same structure every time you send this email, you don't need to spend time brainstorming a new whole concept.

    And, the content of these emails is short. Which means you can spend less time writing.

    Your blog newsletter email should include links to your most recent blog posts, as well as older and popular or still relevant blog content.

    Although we call it a blog newsletter, you can share any of your content in this email, like webinars, videos, courses and podcast episodes.

    For each piece of content you include, write a short synopsis that’ll interest your subscribers and get them to click on and read the post.

    In AWeber’s blog newsletters, I typically include three or four different posts or pieces of content. We’ve found that this number of posts gives subscribers options to choose from without overwhelming them.

    Here’s an example of a recent blog newsletter email:

    For your own blog email newsletter, I recommend testing the number of content pieces you include. You may find that your audience responds well to more, or less, posts in your email.

    For example, try three posts one week and try four the next. Then, compare click-through rates for those two different emails to see which performed better.

    The right frequency: How often you should send to get maximum engagement

    Spoiler: There’s no magic email frequency that leads to the best results.

    But here’s the key:

    Commit to a schedule and stick with it.

    When you send your email regularly (like every Monday morning, for example), your audience knows when to expect it. And if they love your content, they’ll look for that email in their inbox on the day they expect to receive it. This boosts your email open and click-through rates.

    You can let subscribers know when you send your newsletter in your sign up form or welcome email. Check out how my favorite email newsletter, theSkimm, does this in their sign up form:

    Theskimm's sign up form says that the email "is delivered to your inbox each AM." This clearly tells people when and how often they can expect to receive it.

    But how often should you send your own blog newsletter email?

    The short answer: Your ideal send frequency is unique to you, because your audience and your business are unique.

    A good rule to follow is sending emails as often as you're able to send valuable content without annoying your subscribers.

    There’s three things to consider with this: your time, your content and your audience.

    1. Your time: Determine a frequency that works with your schedule. If you’re slammed for time every week, it might not be a good idea to commit to a daily blog newsletter.
    2. Your content: Don’t create much content? A monthly blog newsletter may be better for you. Create tons of content? Try sending a weekly newsletter.
    3. Your audience: Does your audience have time to read a daily newsletter? Will they forget about you if you only send an email once a month? Consider your audience’s feelings and goals when establishing a blog newsletter frequency. If you’re not sure what your audience prefers, send them a survey and ask them how often they’d like to receive your newsletter.

    Here at AWeber, we create multiple pieces of content in a week, and we see better email engagement when we send frequent emails. Which means we can send a newsletter more often. So we chose to send our blog newsletter every Thursday afternoon.

    At the very least, you should send your blog newsletter once a month. If you send it less frequently than that, subscribers won’t be expecting it in their inbox and may forget who you are. And that can hurt your engagement.

    What if I don’t have enough content? Or any at all?

    Forty four percent of companies say producing enough content is their biggest challenge.

    And it's no wonder: Producing quality content on a regular basis takes time.

    But here's the good news: There are two simple tricks that’ll give you plenty of content to share.

    Curate and repurpose content.

    First, let’s talk about curation.

    Content curation is gathering and sharing relevant content created by other people with your own audience.

    By finding and sharing valuable content with your audience, you can position yourself as a thought leader and a reliable source for useful information. Your audience will benefit from the content (if you’re curating the right stuff), and you’ll have content to send them, even if you didn’t have time to create any yourself.

    Some newsletters are entirely curated! And some newsletters combine their brand’s own content and curated content written by others.

    Shane Parrish includes content from his own blog, Farnam Street, and content from other sites in his weekly newsletter “Brain Food”:

    By doing this, Shane can send a newsletter filled with highly valuable content, which educates his subscribers and saves them the time of searching for it themselves.

    The second tactic you can use to make sure you always have content on hand is repurposing your past content.

    For example, when we’re short on new content for AWeber’s weekly blog newsletter, I include older content that was helpful to or popular with our audience in the past.

    When I choose older posts for the email, I just make sure we haven’t recently shared that post with subscribers. And for new subscribers, they may have never seen this content before! So resending it is a great way to share valuable content they may have missed.

    Or, you can take past content and repurpose it in a different format. For instance, you could turn a blog post into a short explainer video. Or, take a long blog post and repurpose it into a few shorter posts.

    Pro tip: To easily curate content from your phone, try AWeber's mobile app Curate.

    Find beautiful, free images for your newsletter (That aren’t cheesy!)

    Images are a great way to make your blog newsletter more eye-catching and break up chunks of text.

    However, good images can be hard to find or expensive.

    But if you’d like to find high-quality, beautiful, free images, there are few sites that can help out. Try Pexels, Unsplash and StockSnap.io. We often use images from these sites for our own blog and blog newsletter.

    When selecting your images, find ones that are relevant to your content and eye-catching. (Images with contrasting colors tend to catch the eye.)

    For more tips on choosing the right image, read this: 5 Tips for Choosing Images That’ll Make Your Content Engagement Skyrocket.

    Want an example of a company whose blog newsletter images are awesome? Check out BuzzFeed’s Tasty Newsletter. In it, BuzzFeed uses beautiful, eye-catching and relevant images to draw their subscribers in.

    Pro tip: Some newsletters use images. Some don’t. Split test your newsletter to find out which works best with your audience.

    How to choose the right newsletter email template

    The email template you build your newsletter in impacts how people engage with your newsletter. The right template will make it easy for people to read and engage with your email. The wrong one will distract them or lose their interest.

    Here are a few things you should look for in your blog digest template:

    Whitespace: Choose a template with whitespace that divides sections of content. Breaking up your content this way can make your email less visually overwhelming.

    Headlines: Headlines are also an important part of a good blog newsletter template. Headlines help subscribers scan your email and find the content that’s most valuable or interesting to them.

    Call-to-action buttons: You can use either call-to-action buttons or hyperlinked text to link off to your newsletter content. At AWeber, we use call-to-action buttons, because we’ve found that they give us higher click-through rates.

    If you’re an AWeber customer, we have a few ready-to-use templates that are perfect for blog newsletter emails. You even have access to the exact same template we use for our own blog newsletter: the Digest template. Here’s what it looks like:

    AWeber blog newsletter

    With this template, you can add new sections with a few clicks and you can customize your CTA button copy, images, headlines and descriptions and add your own logo.

    Plus, you can remove images if you don’t want to include them in your blog newsletter.

    Get the newsletter dedicated to email marketing

    Thanks for reading this post! Want to learn more about email marketing? Subscribe to AWeber’s blog newsletter and receive our best email marketing content every Thursday afternoon. Here's a sneak peek of what you'll get:

    • Innovative email marketing strategies: Access the latest email marketing strategies and tactics before your competitors and use them to grow your business.
    • Real-life case studies: See how businesses like you are using email to build an audience, make more connections and reach their goals with real-life case studies.
    • Answers to your questions: Get answers to your most pressing email marketing questions on our podcast, Ask Me About Email Marketing.
    • Free guides and reports: Read free guides, worksheets and reports focused on email marketing and leveling up your skills.
    • Free workshops, webinars and classes: Receive exclusive invites to live workshops, webinar and classes to help you refine your email marketing skills.
    • Bonus gift: We’ll also send you our Ultimate Guide to Email Marketing in your first email.

    Subscribe today. (for free!)

    The post One Ridiculously Simple Email That’ll Get More People to Click Your Content appeared first on Email Marketing Tips.

  • Thu, 21 Sep 2017 18:31:22 +0000: Color Theory for Sign Up Form Design - Email Marketing Tips

    Color tends to trip a lot of “non-designers” up. It can lead to confusion, doubt and, often, poor color combinations.

    Besides causing jarring color pairings, poor color choice can make your marketing less effective. (Up to 90 percent of people make decisions based on color alone!)

    This is especially true of email sign up forms. To get people to complete your forms, they need to notice them first. And color plays a big role in whether or not visitors see a form on your site.

    But here's the good news: You can easily avoid sign up form color mistakes. With a basic understanding of how colors relate, a design novice can create beautiful color combinations that catch people's attention.

    In this post, I'll teach you three color theories you can use to choose sign up form colors. Plus, I'll explain how your brand colors affect the design choices you make. While I'll be applying the color theories in this post to sign up forms, you can use them for other things too (like your emails, for example!).

    Analogous colors provide an easy-to-implement aesthetic

    Analogous colors are those that are adjacent on the color wheel. Depending on how many color segments you break the wheel into, this could be blue, green and yellow or even three shades of any one color

    This makes the color picking process a little easier. If you find one color you like, you can quickly identify the other two colors you should use just by looking at adjacent colors on the color wheel.

    Here’s an example of what an analogous shade approach using three shades of green would look like:

    And here's another example of an analogous family using shades of yellow and green:

    If you're not sure how to find analogous colors, you can use the free tool Adobe Color CC to easily identify them.

    Complimentary color schemes feel like smooth jazz

    If you'd like to make your forms more interesting, consider a complimentary color arrangement.

    Complimentary colors are those that are on opposite sides of the color wheel. For instance, blue and orange, green and red or purple and yellow.

    These pairings make for beautiful arrangements, especially when moving away from the primary colors. They are visually appealing and add visual contrast. (We’ll talk about that below.)

    Here are some (non-primary) examples of how this could look on a signup form:

     

     

    To find complementary colors, you can use the same tool I recommended for finding analogous colors: Adobe Color CC.

    Contrast silently screams to your audience “Look at me!”

    Life would be pretty boring without contrast in it. We’d be stuck in a bland world with limited exposure to life-giving diversity.

    When the principle of contrast is applied to sign up forms, your visitors pay attention to what you want them to. This is powerful, as it can lead to something as simple, yet important, as more people noticing your call-to-action button and clicking on it.

    There are two ways to utilize contrast in sign up forms:

    1. Contrast between the form and the site itself

    The idea here is to make the signup form’s background a highly contrasted color from the site itself. This draws the eye to the form naturally. Here’s an example of what that could look like:

    2. Contrast within the form

    Once you have their attention on your form, your visitor should know exactly what they need to do next – complete the form! To make this more likely, both the form fields and the button should be very noticeable. Contrast has a lot to do with this.

    Notice how this form example below uses contrasting shades of black, yellow and white to draw the eye to the form, the fields and the button all at once:

    And if you chose to use complimentary colors, this is a great opportunity to make your button and form background both compliment each other yet contrast. There’s no quicker way to say “click here” than with color!

    But what about my brand?

    That’s a great question! When it comes to applying these concepts to an existing brand aesthetic, there may be hesitation or misunderstanding on how the two can coexist.

    If you already have established brand colors, no fear! The most complex and the simplest brand color schemes can apply these principles. How? By accepting that sometimes you’ll need to break free of a brand color to choose the right colors.

    Or, you may realize that a new color should be added to your brand to adapt to the way your site is growing and changing.

    Picture a brand as a person. Over time people change. There’s nothing inherently wrong with that. I don’t wear the same styles today that I did five or 10 years ago, but people still know who I am.

    In the same way, your brand should also be flexible enough to weather time. Adding a new color on your site outside of your brand standards document might just begin a new, better era for your business.

    If you’d like to use new colors that work with your brand colors but you’re not sure how to choose them, try Coolors. With Coolors, you can add your brand colors to a palette and the tool will choose colors that work with them.

    Unlock the designer within

    Whether you’re struggling to get your first sign up form created or performing your hundredth split test, try using some of these principles today. I hope they unlock the designer in you and help you design beautiful, converting forms.

    Want to learn how to turn ordinary sign up forms into extraordinary ones that convert more visitors into subscribers? Join our free video course "Email List Growth Blueprint."

    email list growth course

    The post Color Theory for Sign Up Form Design appeared first on Email Marketing Tips.

  • Tue, 19 Sep 2017 15:02:15 +0000: Sending the Right Email at the Right Time with AWeber - Email Marketing Tips

    A field with different flowers and plants.

    There’s an old adage in marketing. It’s all about getting the right message to the right person at the right time.

    With AWeber’s ability to trigger automated email sequences with tags and then create segmented audiences to send one-time broadcast emails, you can be even more relevant and successful in a subscriber’s inbox.

    But wait a minute, automated sequences, tagging, segmentation … how does this actually work in practical examples? Wow, I’m so glad you asked. Let me break down a few common use cases. 😉

    Using tags to send automated campaigns

    One of the most practical applications of tagging subscribers is to trigger a contextual welcome campaign – a series of automated emails that are crafted to welcome your new subscribers and meet their needs.

    You can easily do this in AWeber. Watch this video to learn how:

     

     

    To do this, simply add a tag to your AWeber web form, or use one of our trusted integration partners that support tagging.

    When your subscriber is added to your list, the appropriate tag will be added as well.

    Then, create an automated sequence of emails using AWeber’s Campaigns. Set the campaign to trigger (or launch) when a subscriber has the applied tag, and this specific campaign will be delivered to your new subscriber.

    Delivering segmented campaigns using tags

    In many cases, a single welcome series will meet your audience’s needs, but there will be times when you want to send more targeted and personalized content to your new subscribers.

    To learn how to do this in AWeber, watch this short video:

     

     

    Here’s an example:

    Let’s say you sell digital courses for people who want to write and publish their own books. You may have a course for individuals who are just getting started, and separate courses for those who have already written their book, or at least are a bit further along.

    If you send tips for writing your first book to people who are already successfully published, you’ll lose relevancy. If you send advanced publishing tips to those who haven’t written their book yet, you’ll potentially overwhelm new subscribers.

    To deliver the best value and promote the right products, this is the perfect opportunity to segment your audience.

    Here’s how you can send targeted automated emails to your new subscribers using tags:

    First, create a new sign up form that asks a question which allows subscribers to self-select based on their needs.

    Using the example above, you might include a question “Can you tell me about yourself?”

    Here you can include options that include your two subscriber personas.

    Your audience can choose: “I’m just getting started with writing my first book,” or “I’ve already written my first book.”

    When setting up this form, add a tag for beginner if the subscriber is just getting started, and a tag for advanced if the subscriber is further along. Many of our integrations that support tags can accommodate this functionality as well.

    Using Campaigns, you’ll follow the same process outlined above, creating an automated welcome sequence to deliver emails to your new subscribers based on a tag. However, you’ll now create two distinct campaigns to be sent based on the two distinct tags we’ve set up.

    Voila! The right messages to the right person, which can then promote the right products and services that will help you grow your business.

    Stop blasting your subscribers by waiting until a campaign is over

    Sending one-time broadcast emails to subscribers who are also in an automated sequence can be a very successful strategy. For example, if you send evergreen content every Thursday for 10 weeks, and a weekly newsletter on Mondays, you’ll have two opportunities to engage with your subscribers. As long as you set the expectation that your subscribers will hear from you twice a week, you’ll be good to go.

    However, there may be times where you don’t want to send any broadcasts to subscribers who are currently in the middle of an automated campaign. Perhaps you are delivering a six-week email course, and don’t want to confuse your subscribers with other content.

    Here’s how to use tags to prevent subscribers within a campaign from receiving your other broadcasts:

     

     

    You’ll need a way to indicate that your subscriber has completed the campaign. At the end of the campaign, add an Apply Tag action.

    Create a tag that is easy to remember, such as "completed-course."

    Next, on your Subscriber Management page, create a segment that includes tag is "completed-course."

    Give this segment a name, and save it.

    This segment will grow as new subscribers are added to your list and complete the campaign. The segment itself will dynamically update; it’s not simply a snapshot of subscribers at the time that you create it.

    When scheduling a broadcast, select the new segment, and you can be assured that only subscribers who have finished your campaign will receive the message.

    This is a great way to send more strategically, and even offer relevant follow up promotions to subscribers who finished a course or series.

    (Note: Only subscribers that have gone through the campaign received this final tag. Any existing subscribers on the list before the campaign was created would not have it, and therefore would not be included in the segment. You can manually or bulk apply the tag to your subscribers if you’d like to include them.)

    Get started with targeted emails and segmentation

    Log in to your AWeber account today to start implementing these strategies. Or, reach out to our award-winning customer solutions team if you have any questions!

    The post Sending the Right Email at the Right Time with AWeber appeared first on Email Marketing Tips.

  • Fri, 15 Sep 2017 21:13:28 +0000: New in AWeber: Even More Apps that Support Tags - Email Marketing Tips

    A photograph of colored doors.

    Email marketing still remains one of the most effective, affordable and reliable marketing channels to reach, grow and engage your audience.

    It’s no surprise that much of the software you use everyday integrates with your email service provider. In fact, AWeber integrates with hundreds of custom applications to help you grow your list and send automated email sequences that can fuel your business.

    We’re excited to share even more applications that support tagging your subscribers in AWeber, which will allow you to better segment your audience, send targeted one-time broadcasts to the right people at the right time and also trigger targeted automated campaigns.

    Check out the list below. You might find your new favorite app. :)

    Lead generation forms

    Using your lead generation app of choice, you can tag your subscribers from your website as soon as they opt-in. With advanced targeting options, and different design options, these applications will be sure to boost your conversion rate in no time.

    Mailmunch

    MailMunch offers a simple solution for building attractive and performant sign up forms. Create your forms, link the app to your AWeber account and list, add your tags and simply install the MailMunch Wordpress plugin, or MailMunch form code on your site. We recently teamed up with MailMunch to deliver an awesome webinar to help you maximize your current marketing channels. Check it out.

    Hello Bar

    Want to catch your website visitors’ attention right away? Hello Bar allows you to create a horizontal form or call-to-action that will appear at the top of your site. These simple forms can help you convert traffic into loyal email subscribers.

    MiloTree

    MiloTree allows you to create pop-ups to promote signups for your Instagram, Pinterest, Facebook and YouTube accounts, as well as your email newsletter.

    WPForms

    Level up your Wordpress web forms using WPForms. Take advantage of advanced features, like smart conditional display logic and payment collection, that accompany easy-to-use features like WPForms’ drag & drop form builder and templates. Read more about WPForms’ integration with AWeber and tags on their blog.

    Upscribe

    Publishing written content on Medium.com is a fantastic way to attract new followers. Upscribe is one of the few solutions that allows you to create and embed a signup form directly on your post. Using tags, you can tag your new subscribers based on the articles they’ve opted in from.

    Sleeknote

    If you’re looking for a solution to create attractive popups, slide ins, top bars, exit boxes and more with premium features like advanced targeting, exit intent, split testing and analytics, be sure to check out Sleeknote. This app now supports tags to allow you to hyper-target subscribers based on their browsing or buying behavior.

    Vidvision

    Using video to engage your audience? Try VidVision, which allows you to add a sign up form on top of any embedded YouTube video in order to capture your viewer’s email address. Using tags, you can tag your subscribers based on the videos they’re watching.

    ConvertFlow

    Using ConvertFlow, you can display personalized forms to attract new subscribers and targeted calls-to-action on your website using your AWeber list data! This powerful feature allows you to prompt your prospects with the next ideal action when they visit your site.

    Pro-tip: Want to learn all of the awesome things you can do with ConvertFlow? Check out this recent webinar that I co-hosted with ConvertFlow's CEO, Ethan Denney.

    MailOptin

    MailOptin is a WordPress lead generation and email automation plugin proven to grow and engage email list subscribers. It grows your AWeber email list by displaying targeted opt-in forms that are beautiful and conversion optimized across your WordPress sites without writing a single line of code. MailOptin is full featured and comes with an easy to use form builder and template builder that allows you to create beautiful optin forms and email newsletters that are optimized for the highest of conversions.

    Landing page and website builders

    For marketers without a dedicated website, or those that need specific landing pages, these builders can save you an immense amount of time and effort. With tag support, directly send your subscribers the perfect email campaign based on the page or form they completed.

    Landing Lion

    Landing Lion is the perfect landing page service for advanced marketers and beginners alike! This service gives you the tools you need to consolidate your design, product and marketing workflows into a single platform. After you build and launch your pages with Landing Lion's intuitive builder, you can rapidly conduct limitless A/B split tests and analyze your visitor's behavior with a comprehensive set of tracking tools. (Note: This integration is coming soon!)

    Growtheme

    Growtheme is one of the more popular and highly reviewed WordPress solutions for building high-converting blogs and landing pages. This site theme incorporates a variety of conversion practices and techniques. Learn more and request an invitation.

    LandingCube

    LandingCube creates landing pages built from the ground up for Amazon sellers. LandingCube lets Amazon sellers boost sales, send unique coupon codes and build a more resilient brand by growing an email list.

    Sweepstakes, quizzes, and contests

    Get ready to expand your reach and build your email list with these apps that now support tagging.

    Interact

    Leverage personality quizzes, assessments and giveaways to rapidly grow your email list using Interact. By integrating your quiz or giveaway with tags, you can deliver targeted content to your audience based on what you learn about them. Check out this bonus podcast episode we recorded with Interact’s awesome co-founder, Josh Haynam.

    Gleam

    Supercharge your reach, shareability and subscriber growth by embedding a competition or contest on your site using Gleam. In addition to unlimited competitions, a Gleam Pro account will also give you access to on-site image galleries and custom rewards.

    Outgrow

    Have you ever considered how a calculator or other interactive content can help you grow your email list? Check out Outgrow, an exciting and unique integration that now supports tags.

    eCommerce

    Have a digital or physical product? This latest integration will help you sell efficiently and effectively.

    Sendowl

    Selling digital products isn’t simply a great way to grow your business. For many, selling digital products is your business. Using an easy-to-use platform like SendOwl can help you save time and sell your digital products however you’d like.

    Ready to segment your subscribers?

    Take advantage of tagging and segmenting your subscribers today and begin sending relevant, remarkable and high-converting emails that will grow your business.

    Don’t see an app you love here? Be sure to check out our previous blog post or let us know if you there’s an integration you are looking for. We’re always working with our partners to add tagging support to more apps.

    The post New in AWeber: Even More Apps that Support Tags appeared first on Email Marketing Tips.

  • Fri, 15 Sep 2017 20:30:44 +0000: 9 Inspiring Sign Up Form Ideas to Grow Your Email List - Email Marketing Tips

    inspiring sign up forms

    Your sign up form is the first step to gaining new email subscribers, and it can make or break a visitor’s decision to receive your emails.

    So it's important that the copy and design of your form is effective and converts.

    But often, it's challenging to know what to write on your form and how to design it for conversion.

    To give you direction, we've collected some of our favorite sign up forms in this post and explained what makes them work. Take inspiration for your own form from these nine examples and tips.

    1. Visually represent your incentive

    A sign up form with a visual representation of your incentive, like this one from Spoon Graphics, is an effective way to entice visitors to subscribe.

    Image in sign up form

     

    Being able to envision the tangible benefits of signing up to your email list can often be that extra push over the edge in a person’s decision to subscribe. Not to mention that sign up forms with images receive 94 percent more views than those without images.

    [bctt tweet="The sign up form alone can make or break a visitor’s decision to receive your emails." username="aweber"]

    2. Present an unfavorable alternative

    This sign up form from Boast gives subscribers a discount just for signing up, like many retailers do. What makes this copy different is the alternative Boast gives to those who choose not to sign up.

    sign up form example

    If visitors don’t want to sign up, they can click “No thanks, I prefer paying full price.” at the bottom of the form.

    Who wants to pay full price? Not many people would like that alternative.

    By positioning opting out as an unfavorable alternative, Boast gets visitors to think about the negative consequences of not subscribing and gives visitors a compelling reason to join their list. This copy can increase opt-in rates, because it positions subscribing as the better option.

    3. Display a percentage complete tracker

    The top of this sign up form from Amy Schmittauer shows visitors how close they are to completing the sign up process.

    percent complete tracker in sign up form

    With this strategy, visitors may be more likely to complete your form, because they can visualize how close they are to being finished.

    Plus, it demonstrates that they’ve already done half the work, which will make them more inclined to finish the form.

    4. Use one form field

    Privy uses a sign up form that’s quick and simple with a single form field to make the subscription process easy for visitors.

    form fields in sign up form

    This works because forms with less fields are more likely to increase your conversion rates since visitors spend less time signing up.

    One thing to keep in mind is that without asking for the subscriber’s name you can’t personalize your emails. Think about your business’s needs and goals to determine how many form fields are right for you.

    5. Let subscribers choose their preferences

    Wistia’s sign up form lets subscribers choose their newsletter preferences, which can give them a more personalized email experience.

    preferences in sign up forms

    This can also help with form conversion rates as it allows subscribers to choose what kind of content they want in their inbox. When subscribers are able to personalize their experience, they’ll get more value and engage more.

    6. Create color contrast

    BizChix uses a simple sign up form relying on the brand reputation as the incentive for joining the community while the color contrast attracts the attention of visitors.

    color contrast in sign up forms

    The contrasting colors of this form stands out on the website. Using a bright color, like yellow, on a black and white website draws attention to the sign up form, which can increase the number of people who complete it.

    7. Write conversational copy

    When you use conversational copy in your sign up form like Kate Spade, it grabs the visitor’s attention and feels more personal.

    Kate spade sign up form

    Visitors don’t expect to see phrases like “Oh hey!” or “Hey you!” This copy attracts their attention, which you can use to hook them in and tell them what value they’ll get from being subscribed to your email list.

    8. Be creative and witty

    Justuno uses creative and witty copy on their sign up form to delight visitors.

    creative sign up forms

    Instead of using buttons that just say “yes” and “no,” this sign up form makes a joke with a personalized comparison. The visitor will imagine themselves as a sponge, which implies that they can soak up a ton of knowledge.

    Who wouldn’t want to be a sponge that soaks up a ton of knowledge, especially when it comes to getting more conversions?

    9. Use social proof

    Social proof is a strategy where you leverage herd mentality to convince people to take an action. Because if someone sees that everyone else is doing something, they’ll be more likely to do it themselves.

    social proof sign up form

    Jane Mukami’s sign up form lets new visitors know that over 4,000 people are subscribed to her email list. Besides leveraging social proof, this also works because it builds trust. If visitors know that other people have signed up for her list, they're more likely to believe that she publishes trustworthy and valuable content.

    Implement these ideas for your next sign up form

    Pin these sign up form ideas on Pinterest to save as inspiration for later!

    With these nine ideas for a creative, new sign up form, you can bring a breath of fresh air to your website and email list.

    If you’re looking for more strategies and resources for creating a sign up form and lead magnet, enroll in this short video course: Email List Growth Blueprint. It’ll help you build the perfect tools for growing your email list.

    email list growth course

    The post 9 Inspiring Sign Up Form Ideas to Grow Your Email List appeared first on Email Marketing Tips.


 

GetResponse

Introduction

In order to have
a successful online business, it is very important that you regularly
keep in touch with your customers. One of the ways to do this is to
conduct an effective email marketing campaign for your business. In
order to conduct an effective email marketing campaign, you need to have
the right tools and all the important email marketing tools you need are
easily provided by
GetResponse.

Description

GetResponse is a
web based email autoresponder service provider that automates the
task of sending scheduled, follow-up email marketing messages. It has
features like AutoResponder, Marketing, and Statistics Service.
Getresponse has been around for years. This means that its systems are
well developed and the service continues to be popular with thousands of
businesses worldwide.

Target Market

GetResponse is
ideal for everyone who wants to conduct a successful email marketing
campaign. It can perfectly address all your email marketing needs
regardless of the size and scope that you require. It is perfect for
charity organizations, forums, groups and online businesses who wish to
promote various causes and services through email. If you need the
results that effective email marketing services provide, then
GetResponse is perfect for you.

Price

The pricing of
GetResponse services vary according to the number of subscribers you
require and the features that you need. The basic package currently
charges $9.95 for a maximum of 250 subscribers. If you need to add more
subscribers to your campaign, you can easily acquire better plan.

Contents The standard features found in GetResponse are as follows:

  • GetResponse Image Gallery – thousands of gorgeous images and impress
    your subscribers with stunning emails for FREE!
  • Form Builder – Create engaging web forms in just a few clicks! Choose from
    500+ beautiful templates to pick the perfect design for your business.
  • Online Surveys – Ask as many questions as often as you want and get the data
    you need to improve products, target campaigns and stay ahead of the
    competition!
  • Advanced Segmentation – Combine behavior and location on the fly for
    hyper-targeted campaigns. Quickly and easily group your customers based
    on customer email activity, geography, and profile data collected from
    web forms and surveys.
  • Unlimited Follow Up Messages
  • Social Media Integration – take advantage of social networks.
  • Industry Templates – Choose from over 300 Designer HTML Templates to
    create eye-popping campaigns for every audience and industry.
  • Email Analytics – track every open, click, unsubscribe, and purchase.
  • Split Testing – Get the best results from your email campaign ? test it first!
    Just create up to 5 messages, with different personalization techniques,
    subjects, and styles. GetResponse will test each version for you, then
    automatically select and send the best! It takes only minutes and can
    save you buckets of cash!

Conclusion

With all these tools provided at a very reasonable price,
GetResponse truly is a godsend for people who need to run an email marketing campaign. It is no
wonder this services is utilized by the thousands of leading businesses online.


 

iContact

Introduction

Email marketing is a very effective method to promote a business online. Thousands of
businesses depend on email marketing in order to promote their products
and services to their customers. Due to this demand, many email
marketing services have appeared online. One of the best services
available in the market today is iContact.

Description

iContact (formerly Intellicontact) is a remotely-hosted complete email marketing
system. It lets you easily publish and track your email newsletters that
you need to send out. The service really provides everything a person or
business needs to run a successful and effective email marketing
campaign.

Target Market

iContact is
perfect for first time email marketers. While it has features that make
it very useful to experienced and highly skilled email marketers, the
excellent support and knowledge resource provided by iContact makes it
ideal for first time internet marketers. If you need a comprehensive
email marketing system that also has excellent support, iContact is the
right service for you.

Price

iContact maintains different price plans according to the size and scope of your
email marketing needs. They also have a free option that provides the
standard email marketing features you need but with a few limitations.
You can try to use the free version to check out the system and then
move to paid plans if you need more functionality. Paid plans start at
$10 and increase according to the number of subscribers you need.

Content

If you decide to go with iContact for your email marketing needs, you will be able to
enjoy the following features.

  • Over 250 Templates
  • Survey feature with easy to manage results
  • List segmentation
  • Image hosting (which was just made a lot larger)
  • Unlimited number of lists
  • RSS intergration
  • Detailed contact management system
  • Send HTML or text email
  • Import subscribers from your current lists or database
  • Send personalized emails using mail merge fields
  • Create your own mail merge fields for further personalizing
  • Create autoresponder welcome messages on subscription
  • Manage subscription/unsubscribe link automatically inserted in each message you
    send
  • Software is regularly upgraded
  • Detailed activity and subscription reports reports
  • Complete list add/remove/sent/open/click statistics and activity reports
  • Bounce-back email handling – no more dead addresses on your list
  • Deliverability reports
  • Email drafts & archives
  • Fully searchable database
  • Forward-to-a-Friend email feature
  • Wide selection of HTML templates, or create your own
  • Powerful template editor
  • Create, send out, and track the results of surveys to your customers and
    subscribers
  • Great help features and live chat option

Conclusion

With all these
useful features, affording pricing plans and excellent support, iContact
is definitely an excellent service to go with.
With iContact, you can be sure that your email marketing campaign is going to be a success.

Aweber
GetResponse
iContact

 

 

When it comes to ar services, deliverability rate is ALMOST the most important criteria. We understand that, and have spent countless hours over a period of more than a year, ensuring the highest possible deliverability rate. It does not stop there either! We have a team who’s sole focus is ensuring we not only maintain, but, improve our deliverability rate!

As important as deliverability is, being able to contact your customer, be it through follow up ar, or broadcast messages, is one of the key reasons for joining a service like Imnica Mail.

We know you want the greatest tools, and easiest way possible to communicate with your subscriber base.

Here at Imnica Mail, ease and power of communicating with your customer is as important as deliverability!

We have spent an incredible amount of time ensuring that we have built in all the features that are essential, but, we have spent a fair bit of time also building tools and features that might not be essential, but, sure is nice to have!

Not only that, but we are CONSTANTLY adding new tools and features! We go out of our way to listen to our customers, and if any new suggestion or request makes sense, it goes into our development plan.

Below you can find a summary of some of the major features.

This list is far from complete, and the best possible way for you to experience all the features and the power of Imnica Mail, is to signup and take advantage of the 30 day fully functional trial for only $1!

Your affiliate link for Imnica Mail is: http://www.imnicamail.com/?aff_id=3718

The Titles For The 52  Messages Are As Follows:
How businesses can use mobile text messaging for marketing

How can QR codes help your business?

Do you need an email newsletter?

Protecting your reputation on Facebook

Why is building a list important?

The danger of a bad reputation on social media

How the search engines find your site

Why have a mobile optimized site?

Why do you need a Facebook page?

What is Google Places?

What is Google+?

What are QR codes?

What are Facebook Ads?

Should businesses use Twitter?

Mobile marketing mistakes

How to go higher on Google Places

Using LinkedIn to make valuable business connections

How to set up a good LinkedIn profile

Is PPC the right way to go?

Hosting an online radio show for your business

Using press releases

How often should I update my content?

Using a blog to get more traffic to your site

What are backlinks?

What is web 2.0?

What is SEO and why does it matter?

What is off-page SEO and do I have to do it?

Is SEO a one-time thing?

Video marketing

How article marketing can drive traffic to your site

Using content for SEO

What is on-page SEO?

Does Facebook really work for businesses?

How to get more customers with Twitter

SEO Myths

Using YouTube to drive traffic to your site

Why businesses should create a blog

Different Ways to Reach Customers

Selling products and services to your list

Building a list using LinkedIn

Does mobile marketing convert better than email?

Selling what you know – what is information marketing?

The benefits of being on Google Places

Will customers get mad if I market to them on their mobile phones?

How to hire a content writer

Why having analytics on your blog is critical

What is podcasting and how can it help my business?

How having a mobile optimized site can smash your competitors

Three tips for email marketing

How outsourcing can increase your business fast

Should you outsource or do everything yourself?

How do you get people to sign up for your mailing list?

More reads on ar

Using an autoresponder can help you keep your product in front of prospects even while you’re giving them the extra information they need before making a purchase. An autoresponder is designed to send out emails automatically to the people on your subscriber list. Traditionally, autoresponders were used to send emails automatically when you’re not available.

However, it’s possible to set up a sequential autoresponder to automatically send out a series of emails at pre-set times. For example, you might want to offer your subscribers a ‘tip of the day’about your product, so you’d set your autoresponder to send out a new tip each day for you. This article will look at some ways you can use an autoresponder to help increase your business.

The biggest benefit of using an autoresponder service is the sense of surety or trust that comes with. All service providers value your business. So they know they must take care of your business with their services. Their equipment is heavy duty and will be able to take care of any volume of mailing. It doesn’t matter how large your list. You can email your lists in various formats, as well. You’ll be able to send a test email which is always a good idea. This feature alone can save you tons of headaches.

In addition to all the other benefits, you’ll also gain a little peace of mind. Not a bad thing to have. No worries about taking care of a large list should you get to that point. All this allows you to be hopeful about your business future, and you’ll have the ability to participate in real automatic marketing. Apart from this, an autoresponder also allows you to customize your email messages so that you are able to interact with your subscribers directly in a conversational tone. You’ll still retain the personal touch with this level of automation. Your emails will seem like they were hand crafted and hand delivered.

It’s no coincidence that all highly successful online businesses use autoresponders and list marketing. Having a plan to always be striving for increasing your customer base should be part of your long term business goals.

If you haven’t tried the new Unlimited Subscribers In Each List yet, now is the time. Do list swaps with other affiliate marketers that lets you conduct a controlled experiment with your sign up forms and messages to help to see which factors make them perform better for your campaigns.

There’s not a marketer on the planet who prefer to pay for something when they can get it free. Free marketing tools are getting better and better

Email marketing doesn’t need to be hard, but if you’re trying to make it
profitable and haven’t a clue – then it will be very tough. Let’s move on and
take a look at the power of email marketing, and what you can do to tap

 

An example of a simple
autoresponder can be found in email services like Gmail, where you can set your
autoresponder. If you’ve ever sent an email to someone and gotten a fast,
automated reply telling you that they aren’t currently available, that was an
autoreponder message.

Email marketing is an entire subject unto itself, and if you wanted you could
really spend a lot of time learning about it.

AUTORESPONDER  COMPARISON CHART

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