Building good customer relations is very important for your business. If you regularly
keep in touch with your customers, you can be at a better position to
anticipate and provide for all their needs. If you have your own online
business, the ability to anticipate the needs of your market can
determine the success or failure of your online business endeavor. One
of the best ways to keep in contact with your customers online is
through email. Email communications can help establish good customer
relations because of its personal nature. However, emailing hundreds of
customers can be very difficult if you do it manually. This is where the
Aweber Email Marketing Tools come in.
Aweber is a leading provider of Email marketing tools that enable businesses to
conduct an effective email marketing campaign and stay in touch with
their customers online. The website provides a comprehensive list of
tools that enables businesses to handle all aspects of their email
marketing campaigns and customer relations. These tools are perfect for
all sizes of email marketing campaigns. Many leading online businesses
and thousands of others use Aweber to handle their email marketing
Aweber is perfect for all kinds of online businesses who wish to conduct a
successful email marketing campaign. Whether you just want to stay in
touch with your customers or want some means of soft selling your
products or services directly to interested parties, Aweber tools can
let you do this in a fast and efficient manner. Many leading online
business trust Aweber with their email marketing campaigns and there is
no reason why you should not.
Signing up for Aweber service is not expensive. Your first month will only cost $1. For
this price, you will be able to access all the available tools and
resources provided by Aweber. After the first month, if you plan to
continue the service, you can choose from any of the available plans
that will be perfect for all your needs.
By signing up to
the Aweber service, you can be able to get access to the following tools
This is pretty
much everything you need to run a successful and effective email
campaign and you can find all this tools in one place.
If you want a
reliable service that perfectly provides for all your email marketing
needs, Aweber is definitely the way to go. From its multi tiered pricing
plans to its comprehensive list of features that enable you to run an
effective campaign, the Aweber service is definitely a very valuable and reliable service.
Your smartphone lets you stay in touch with friends, access nearly any information on the internet (why are hamburgers called hamburgers when they’re made of beef, not pork?), get directions, play games, maintain your calendar . . .
And check email.
Depending on your audience, as much as 77% of your subscribers may open your emails on their mobile devices — which means they’re staring at your content on a screen slightly larger than a credit card.
That's why you should always break up your email copy into shorter, easier-to-read chunks.
Long blocks of text are difficult to read on a smartphone. They force the reader to scroll and scroll and scroll, which is a horrible user experience for your subscribers. Plus, long paragraphs make it easier for your subscribers to lose their place since mobile readers are often distracted readers.
So how short should your paragraphs be? My recommendation: 2 to 3 sentences max.
Breaking up paragraphs will feel unnatural at first, but your subscribers will thank you. It'll make it easier for your audience to scan your emails and it'll drive them forward from one sentence to the next.
The result: They’ll be more likely to read your content and click on your call to action. And that's good for business.
71.1% of the 1,000 subject lines we analyzed were between 21 and 60 characters. To stand out from everyone else, we recommend you don’t keep your subject lines within those bounds. Instead, try the 2 methods below:
Most email clients, like Gmail and Yahoo!, stop displaying an email subject line on mobile devices once it reaches between 33 and 43 characters. The exact number varies from one email client to another.
To optimize your subject lines for mobile readers, use subject lines with less than 30 characters. This way, your subject line won’t get cut off in the inbox.
Or, you might want to experiment with even shorter subject lines. Brian Dean, founder of SEO company Backlinko and one of the 100 top marketers whose emails we analyzed, used to send emails with longer subject lines. These subject lines told his subscribers exactly what they’d find inside the message. The problem with that? "It gave people no reason to actually open my email," he said.
Now, he sends subject lines with an average of 15.1 characters. “After lots of testing, I’ve found that short subject lines get much higher open rates,” Dean said. He contributes this to 2 factors:
Short subject lines reach the inbox more frequently.
Short subject lines are more mysterious.
Here are a few of Dean’s short email subject lines. All are under 15 characters long:
Subject line: New Technique
Subject line: Email Outreach
Subject line: Blog Posts
2. Use really long subject lines.
You can also stand out in the inbox with really long subject lines, since only 18% of people include more than 60 characters in their subject lines.
This email subject line from social media platform Sendible stands out in the inbox because of it’s unusual length of 111 characters.
Subject line: “Be Your Freaking Self”: 11 Experts Have Their Say on the Future of Social at Social Media Marketing World 2019
Copywriting expert and Copyhackers Founder Joanna Wiebe recommends you either use very short subject lines or very long ones. These subject lines will stand out from everyone else who uses subject lines around 50 characters in length.
“Subject line length absolutely matters,” Wiebe said. “We prefer one- or two-word subject lines above all else. To mix things up, we also add realllllllly long ones.”
Here is one of Wiebe’s short subject lines:
Subject line: Got wins?
And here is one of her longer subject lines:
Subject line: My template for your "messaging recommendations report" <-- live in today's Tutorial Tuesday
Test your subject lines out.
Every audience is different. Try short and long subject lines with your subscribers to see what works best for your unique audience.
We analyzed 1,000 marketing emails from 100 successful businesses and entrepreneurs. While we didn’t randomly select these businesses, we chose experts across multiple industries and from numerous countries.
One quick way to increase your email marketing results: Add a GIF to your message. GIFs can increase click-through rates by 42 percent and conversion rates by 103 percent, according to data from Marketing Sherpa. (Plus, they're fun to send and receive!)
Unfortunately, it can be expensive to buy creative, high-quality GIFs, and creating your own animated images can be frustrating and time consuming.
That's why we wanted to make it super simple for you. Our AWeber designers made these 11 FREE summer GIFs. Download one, two, or all of them, and use them in your summer email promotions.
Not an AWeber customer yet? Create yourFREE 30-day account with AWeber right now, and see how easy it is to add one of these GIFs in our Drag-and-Drop message editor.
How to Download Your Summer GIFs
Step 1: Find the summer GIF below that you want to use in your email.
Step 2: Save it to your computer by either right clicking the GIF and selecting “Save Image,” or by dragging the GIF to your desktop.
AWeber has been helping small businesses and entrepreneurs connect with their audiences and crush business goals for more than 20 years. With AWeber, you get 100% of our features with every plan — so you can do more while spending less. Create your free, 30-day account today!
Email automation is powerful. It lets you connect with your audience around-the-clock, convert leads into customers, turn customers into superfans, and drive serious results. And it does all of this while you’re busy doing other important things, like running your business or watching Game of Thrones.
But there’s one big catch: Your email campaign needs to have the right emails in the right order if you want to reach your goals.
Wouldn’t it be nice if you could import a proven, tested campaign from an email expert into your AWeber account with just a few clicks?
Well, now you can!
New in AWeber! Shareable Campaigns
AWeber has added a new update: Shareable Campaigns. This tool gives you the ability to add another email marketer’s pre-built, successful email campaign into your account in seconds. Think of these automated campaigns like blueprints that you can easily tweak and customize before sending to your own audience.
On the other hand, you can share your best campaigns with the click of a button, too. For each campaign, AWeber’s platform will generate a unique code that you can hand out to others.
No more trying to replicate supermarketers’ email flows or wondering why your series isn’t working. AWeber's Shareable Campaigns feature will help you automate your email marketing faster than ever before.
Here are some ways you may be able to use Shareable Campaigns
Marketing agencies and consultants: Easily pass along important and/or effective email flows to your client’s or team member’s account.
Franchises and teams: Share campaigns across accounts so all messaging is on brand. Emails will share a consistent look (the same templates, imagery, fonts, and colors) and voice and tone.
Marketing experts, bloggers, or educators: Do you teach others how to incorporate email into their marketing funnels? Share automated campaigns with your students or clients so they can get started with email automation.
AWeber Affiliates: Create a Shareable Campaign as an incentive to drive new referrals to AWeber. Simply share your Campaign code with your audience, along with an AWeber sign up link with your Affiliate ID attached. You'll get commissions for anyone who signs up for an account using your link!
4 campaigns you can add to your AWeber account right now!
AWeber's email experts are sharing 4 proven email campaigns below. Pick 1, 2, or all of them to import into your AWeber account.
Copy the sharing code provided. (You can click the "copy" button to add it to your computer's clipboard.)
Paste the Shareable Code into a new Campaign inside your AWeber account.
Fill in the blanks to personalize the content.
Activate it. You’re done! It’s that simple.
Shareable Campaign #1: the welcome campaign
Use this automated email series to welcome new subscribers to your list and begin building a relationship with them.
Number of emails: 3
Shareable Campaign #2: the lead magnet campaign
Do you offer a lead magnet — a.k.a. freebie or incentive — on your sign up form to entice people to join your list? This automated series will deliver it to your new subscribers immediately after they join your list.
Number of emails: 1
Shareable Campaign #3: the blogger campaign
Want your audience to fall in love with your blog content? This automated campaign will show off your best blog posts so subscribers keep coming back for more. Plus, it will welcome people to your email list and promote your product or service (if you have one).
Number of emails: 3
Shareable Campaign #4: the mini-course campaign
If you’re a course creator, a free email mini-course is the perfect way to show off your expertise, build a relationship with new subscribers, and then promote your paid course at the perfect time. This campaign will help you do just that!
Number of emails: 5
How to import a Shareable Campaign into your AWeber account
1.Go to the Campaigns page and choose the list where you’d like the Campaign added.
2. Click the "Create a Campaign" button. In the dropdown menu that appears, select "Import Campaign."
3. Paste the Shareable Campaign code into the portal window, and select "Import." (Your series will load after a brief delay.)
4. Once the Campaign loads, you can customize the content if you'd like, and then activate the series.
How to create a Shareable Campaign code inside your AWeber account
1.Under the Campaign you’d like to share, select the “Sharing Options” button.
2. In the window that appears, click the toggle labeled, “Make this campaign sharable.” This will generate a Shareable Campaign code that you can pass along.
Matt Kepnes, founder of travel company Nomadic Matt, surveys his audience in his welcome email. He asks subscribers to click on a link to tell him where they want to travel.
After they click, he sends them personalized travel advice that matches their choice. For example, if a subscriber chooses Europe, he sends them content exclusively about Europe.
You can even survey your audience by simply asking them to reply to your email. In the message below, Ann Handley, the Chief Content Officer at MarketingProfs and an AWeber customer, asks her audience to respond to her email to let her know what they want to learn.
Pro tip: To encourage more subscribers to complete your survey, keep the survey short. One to five minutes is a good range. In your email, mention that it will only take a few minutes to complete the survey.
2. The pre-launch survey email
You could spend hours creating a product or service only to find out your audience doesn’t like it. To avoid this, send a pre-launch survey email to ask your audience’s opinion.
For example, this survey email from The Path asks subscribers to tell them what kind of new products they’d like.
Pro tip: In your survey email content, explain how you’ll be using the feedback you receive from subscribers. This can get more people to complete your survey.
3. The post-purchase email
Want to know what your customers think of your product or service after they purchase? Send them a survey.
In the email below, Old Navy thanks subscribers for purchasing and asks them to complete a 5-minute survey to share their feedback. In exchange, they offer them a 10 percent discount on their next purchase.
Pro tip: Incentivize subscribers to complete your survey by offering a discount on your product or service in exchange for completing it.
4. The data survey email
It can be a huge effort to collect data for a report, guide, or infographic. Survey emails make it much easier.
Andy Crestodina, the founder of Orbit Media, publishes a yearly report on blogging trends. To gather data for the report, he emails his audience a survey asking them to answer questions about blogging.
Pro tip: If you need to send a longer survey, be sure to give your subscribers a reason to complete it. Offer a large prize to a randomly-selected winner or smaller prizes to everyone who completes the survey!
5. The email footer survey
Find out whether or not your subscribers like your email content. Just add a 1-question survey to the end of your emails to ask for their opinions.
We add a footer survey to nearly every email we send at AWeber. Subscribers simply click a happy or sad emoji face to tell us how they felt about the email.
In order to have
a successful online business, it is very important that you regularly
keep in touch with your customers. One of the ways to do this is to
conduct an effective email marketing campaign for your business. In
order to conduct an effective email marketing campaign, you need to have
the right tools and all the important email marketing tools you need are
easily provided by GetResponse.
GetResponse is a
web based email autoresponder service provider that automates the
task of sending scheduled, follow-up email marketing messages. It has
features like AutoResponder, Marketing, and Statistics Service.
Getresponse has been around for years. This means that its systems are
well developed and the service continues to be popular with thousands of
ideal for everyone who wants to conduct a successful email marketing
campaign. It can perfectly address all your email marketing needs
regardless of the size and scope that you require. It is perfect for
charity organizations, forums, groups and online businesses who wish to
promote various causes and services through email. If you need the
results that effective email marketing services provide, then
GetResponse is perfect for you.
The pricing of
GetResponse services vary according to the number of subscribers you
require and the features that you need. The basic package currently
charges $9.95 for a maximum of 250 subscribers. If you need to add more
subscribers to your campaign, you can easily acquire better plan.
Contents The standard features found in GetResponse are as follows:
GetResponse Image Gallery – thousands of gorgeous images and impress
your subscribers with stunning emails for FREE!
Form Builder – Create engaging web forms in just a few clicks! Choose from
500+ beautiful templates to pick the perfect design for your business.
Online Surveys – Ask as many questions as often as you want and get the data
you need to improve products, target campaigns and stay ahead of the
Advanced Segmentation – Combine behavior and location on the fly for
hyper-targeted campaigns. Quickly and easily group your customers based
on customer email activity, geography, and profile data collected from
web forms and surveys.
Unlimited Follow Up Messages
Social Media Integration – take advantage of social networks.
Industry Templates – Choose from over 300 Designer HTML Templates to
create eye-popping campaigns for every audience and industry.
Email Analytics – track every open, click, unsubscribe, and purchase.
Split Testing – Get the best results from your email campaign ? test it first!
Just create up to 5 messages, with different personalization techniques,
subjects, and styles. GetResponse will test each version for you, then
automatically select and send the best! It takes only minutes and can
save you buckets of cash!
With all these tools provided at a very reasonable price, GetResponse truly is a godsend for people who need to run an email marketing campaign. It is no
wonder this services is utilized by the thousands of leading businesses online.
This article explores the methodology and technology of sales funnels – the fastest and the easiest way to promote, sell, and deliver your products or services online. You’ll find this article useful if you have an idea for an online business and you’re looking for a solution to put it quickly into action. What […]
Struggling to get more leads for your business? Let’s talk about lead magnets, then – the single most important element of any effective lead generation strategy. In today’s post, I’m going to define what lead magnets are and how you should go about choosing one to generate leads effectively. I’ll also provide a list of […]
Want to generate more sales revenue with your landing pages and marketing funnels? Then look no further – read this post and start driving more quality traffic to your site with Facebook ads. Not sure if it’s the right thing for your business or maybe you’re worried that it’ll be difficult? Don’t be! In about […]
The majority of people prefer receiving communication from companies through email (73% according to the DMA research), that’s why newsletters remain the essence of online marketing for most businesses. If done right, they effectively turn subscribers into satisfied customers and are a reliable source of revenue for your business. This article will provide you with […]
Although they’re “just” for your own staff and colleagues, employee newsletters shouldn’t be taken for granted. Once you learn how to do internal email newsletters best, they can be effective communication tools. It’s important to thoughtfully craft them as a strong employee newsletter can serve an important role inside the organization. Things you should […]
Email marketing is a very effective method to promote a business online. Thousands of
businesses depend on email marketing in order to promote their products
and services to their customers. Due to this demand, many email
marketing services have appeared online. One of the best services
available in the market today is iContact.
iContact (formerly Intellicontact) is a remotely-hosted complete email marketing
system. It lets you easily publish and track your email newsletters that
you need to send out. The service really provides everything a person or
business needs to run a successful and effective email marketing
perfect for first time email marketers. While it has features that make
it very useful to experienced and highly skilled email marketers, the
excellent support and knowledge resource provided by iContact makes it
ideal for first time internet marketers. If you need a comprehensive
email marketing system that also has excellent support, iContact is the
right service for you.
iContact maintains different price plans according to the size and scope of your
email marketing needs. They also have a free option that provides the
standard email marketing features you need but with a few limitations.
You can try to use the free version to check out the system and then
move to paid plans if you need more functionality. Paid plans start at
$10 and increase according to the number of subscribers you need.
If you decide to go with iContact for your email marketing needs, you will be able to
enjoy the following features.
Over 250 Templates
Survey feature with easy to manage results
Image hosting (which was just made a lot larger)
Unlimited number of lists
Detailed contact management system
Send HTML or text email
Import subscribers from your current lists or database
Send personalized emails using mail merge fields
Create your own mail merge fields for further personalizing
Create autoresponder welcome messages on subscription
Manage subscription/unsubscribe link automatically inserted in each message you
Software is regularly upgraded
Detailed activity and subscription reports reports
Complete list add/remove/sent/open/click statistics and activity reports
Bounce-back email handling – no more dead addresses on your list
Email drafts & archives
Fully searchable database
Forward-to-a-Friend email feature
Wide selection of HTML templates, or create your own
Powerful template editor
Create, send out, and track the results of surveys to your customers and
Great help features and live chat option
With all these
useful features, affording pricing plans and excellent support, iContact
is definitely an excellent service to go with. With iContact, you can be sure that your email marketing campaign is going to be a success.
The calendar will soon be flipping over to a new year. That means it’s time to make your New Year’s resolution. If you’re a marketer and are looking to get your marketing efforts back to peak performance, your resolution should be to trim the fat by focusing on the following.
When it comes to marketing, real estate agents typically rely upon techniques such as placing “for sale” signs in yards, calling potential leads, and listing properties in the local paper or on websites such as Realty Times. However, have you considered stepping into the digital age by using email marketing?
For years, we’ve been told that email is dead. But contrary to that statement, email has never been stronger. In fact, the Radicati Group expects the number of worldwide email users to increase to more than 2.9 billion by the end of 2019. That translates to more than one-third of the worldwide population using email by year-end 2019!
With just two weeks to go before Santa slides down the chimney and leaves a load of presents under the tree, my Christmas shopping has barely even begun. What can I say? I’m a busy man, and I’m also terrible at buying gifts. Like the aforementioned big guy in red, I need to work from a list if I’m going to get it right.
Great marketing is an investment in the future of your business, and there is no greater opportunity to invest in than the holidays. But the holiday season is also a time when customers are pretty attention deficient — and you’re probably no different. Let me guess, you’re trying to remember it’s a season to be […]
When it comes to ar services, deliverability rate is ALMOST the most important criteria. We understand that, and have spent countless hours over a period of more than a year, ensuring the highest possible deliverability rate. It does not stop there either! We have a team who’s sole focus is ensuring we not only maintain, but, improve our deliverability rate!
As important as deliverability is, being able to contact your customer, be it through follow up ar, or broadcast messages, is one of the key reasons for joining a service like Imnica Mail.
We know you want the greatest tools, and easiest way possible to communicate with your subscriber base.
Here at Imnica Mail, ease and power of communicating with your customer is as important as deliverability!
We have spent an incredible amount of time ensuring that we have built in all the features that are essential, but, we have spent a fair bit of time also building tools and features that might not be essential, but, sure is nice to have!
Not only that, but we are CONSTANTLY adding new tools and features! We go out of our way to listen to our customers, and if any new suggestion or request makes sense, it goes into our development plan.
Below you can find a summary of some of the major features.
This list is far from complete, and the best possible way for you to experience all the features and the power of Imnica Mail, is to signup and take advantage of the 30 day fully functional trial for only $1!
Your affiliate link for Imnica Mail is: http://www.imnicamail.com/?aff_id=3718
The Titles For The 52 Messages Are As Follows:
How businesses can use mobile text messaging for marketing
How can QR codes help your business?
Do you need an email newsletter?
Protecting your reputation on Facebook
Why is building a list important?
The danger of a bad reputation on social media
How the search engines find your site
Why have a mobile optimized site?
Why do you need a Facebook page?
What is Google Places?
What is Google+?
What are QR codes?
What are Facebook Ads?
Should businesses use Twitter?
Mobile marketing mistakes
How to go higher on Google Places
Using LinkedIn to make valuable business connections
How to set up a good LinkedIn profile
Is PPC the right way to go?
Hosting an online radio show for your business
Using press releases
How often should I update my content?
Using a blog to get more traffic to your site
What are backlinks?
What is web 2.0?
What is SEO and why does it matter?
What is off-page SEO and do I have to do it?
Is SEO a one-time thing?
How article marketing can drive traffic to your site
Using content for SEO
What is on-page SEO?
Does Facebook really work for businesses?
How to get more customers with Twitter
Using YouTube to drive traffic to your site
Why businesses should create a blog
Different Ways to Reach Customers
Selling products and services to your list
Building a list using LinkedIn
Does mobile marketing convert better than email?
Selling what you know – what is information marketing?
The benefits of being on Google Places
Will customers get mad if I market to them on their mobile phones?
How to hire a content writer
Why having analytics on your blog is critical
What is podcasting and how can it help my business?
How having a mobile optimized site can smash your competitors
Three tips for email marketing
How outsourcing can increase your business fast
Should you outsource or do everything yourself?
How do you get people to sign up for your mailing list?
More reads on ar
Using an autoresponder can help you keep your product in front of prospects even while you’re giving them the extra information they need before making a purchase. An autoresponder is designed to send out emails automatically to the people on your subscriber list. Traditionally, autoresponders were used to send emails automatically when you’re not available.
However, it’s possible to set up a sequential autoresponder to automatically send out a series of emails at pre-set times. For example, you might want to offer your subscribers a ‘tip of the day’about your product, so you’d set your autoresponder to send out a new tip each day for you. This article will look at some ways you can use an autoresponder to help increase your business.
The biggest benefit of using an autoresponder service is the sense of surety or trust that comes with. All service providers value your business. So they know they must take care of your business with their services. Their equipment is heavy duty and will be able to take care of any volume of mailing. It doesn’t matter how large your list. You can email your lists in various formats, as well. You’ll be able to send a test email which is always a good idea. This feature alone can save you tons of headaches.
In addition to all the other benefits, you’ll also gain a little peace of mind. Not a bad thing to have. No worries about taking care of a large list should you get to that point. All this allows you to be hopeful about your business future, and you’ll have the ability to participate in real automatic marketing. Apart from this, an autoresponder also allows you to customize your email messages so that you are able to interact with your subscribers directly in a conversational tone. You’ll still retain the personal touch with this level of automation. Your emails will seem like they were hand crafted and hand delivered.
It’s no coincidence that all highly successful online businesses use autoresponders and list marketing. Having a plan to always be striving for increasing your customer base should be part of your long term business goals.
If you haven’t tried the new Unlimited Subscribers In Each List yet, now is the time. Do list swaps with other affiliate marketers that lets you conduct a controlled experiment with your sign up forms and messages to help to see which factors make them perform better for your campaigns.
There’s not a marketer on the planet who prefer to pay for something when they can get it free. Free marketing tools are getting better and better
Email marketing doesn’t need to be hard, but if you’re trying to make it
profitable and haven’t a clue – then it will be very tough. Let’s move on and
take a look at the power of email marketing, and what you can do to tap
An example of a simple
autoresponder can be found in email services like Gmail, where you can set your
autoresponder. If you’ve ever sent an email to someone and gotten a fast,
automated reply telling you that they aren’t currently available, that was an autoreponder message.