Building good customer relations is very important for your business. If you regularly
keep in touch with your customers, you can be at a better position to
anticipate and provide for all their needs. If you have your own online
business, the ability to anticipate the needs of your market can
determine the success or failure of your online business endeavor. One
of the best ways to keep in contact with your customers online is
through email. Email communications can help establish good customer
relations because of its personal nature. However, emailing hundreds of
customers can be very difficult if you do it manually. This is where the
Aweber Email Marketing Tools come in.
Aweber is a leading provider of Email marketing tools that enable businesses to
conduct an effective email marketing campaign and stay in touch with
their customers online. The website provides a comprehensive list of
tools that enables businesses to handle all aspects of their email
marketing campaigns and customer relations. These tools are perfect for
all sizes of email marketing campaigns. Many leading online businesses
and thousands of others use Aweber to handle their email marketing
Aweber is perfect for all kinds of online businesses who wish to conduct a
successful email marketing campaign. Whether you just want to stay in
touch with your customers or want some means of soft selling your
products or services directly to interested parties, Aweber tools can
let you do this in a fast and efficient manner. Many leading online
business trust Aweber with their email marketing campaigns and there is
no reason why you should not.
Signing up for Aweber service is not expensive. Your first month will only cost $1. For
this price, you will be able to access all the available tools and
resources provided by Aweber. After the first month, if you plan to
continue the service, you can choose from any of the available plans
that will be perfect for all your needs.
By signing up to
the Aweber service, you can be able to get access to the following tools
This is pretty
much everything you need to run a successful and effective email
campaign and you can find all this tools in one place.
If you want a
reliable service that perfectly provides for all your email marketing
needs, Aweber is definitely the way to go. From its multi tiered pricing
plans to its comprehensive list of features that enable you to run an
effective campaign, the Aweber service is definitely a very valuable and reliable service.
At AWeber, our mission is to help small businesses succeed with powerfully-simple marketing tools and the support you need to use them.
That’s why we regularly host free summits and webinars about marketing. It’s why we write a blog focused on email marketing, and we send our weekly newsletter FWD: Thinking. And it’s also why we offer 24/7 customer solutions.
Now, I’m proud to introduce our latest free marketing education for small businesses — the FWD: Thinking Show. The FWD: Thinking Show is a free, monthly live show where you’ll get marketing and business strategy from the smartest marketers in the world.
Get-rich-quick marketing schemes don’t work. Top-secret formulas that cost thousands don’t guarantee results. Outdated marketing tactics don’t produce revenue anymore.
Marketing that delivers real business growth takes effort, a bit of risk, and planning. This is the kind of marketing strategy you’ll get from the FWD: Thinking Show.
The show is like a webinar, podcast, and keynote speech combined! Each episode of the FWD: Thinking Show will follow this agenda:
1. Quickfire Q&A
Liz Willits, the host of the FWD: Thinking Show, will ask the guest questions about their career, their best marketing and business advice, and more.
2. Innovative ideas
The guest speaker will share one innovative business or marketing strategy to accelerate your growth.
3. Audience Q&A
This is your chance to ask the smartest marketers in the world anything and get tailored advice.
Who is the first show guest?
Lee Odden is a lightly bearded B2B marketing strategist, author, international speaker and CEO of the fine team at TopRank Marketing. His work integrating search, social, content, and influencer marketing for B2B brands has been recognized by numerous publications including the Wall Street Journal, The Economist, and Forbes.
Who is the host?
Yours truly. I’m a professional speaker and marketing expert. I help run content strategy at AWeber. And I’ve taught hundreds of thousands of small business owners and entrepreneurs how to successfully grow their businesses online.
Get your ticket to the FWD: Thinking Show!
It's free! You can get your ticket here, and access the show on Wednesday, June 22 at 2:00 p.m. ET.
For the best experience, I recommend attending the live show. But if you can’t clear your schedule, claim your ticket to get an on-demand video of the live episode. I’ll email
the on-demand video within 24 hours of the live show.
Day 1: Choose your email template and brand it. (30 minutes)
This step is often overlooked. Many people use different email templates every time they send an email. Or, they never fully customize a template to match their brand.
But branding an email template and using it consistently are important. Your brand sets you apart from your competitors. It allows you to be unique and develop a personality for your business. It builds credibility and trust between you and your subscribers. Your subscribers can see your content and immediately tie it back to you.
Step 1: Choose your email template. Find an email template that works with your brand and your message. A plain template is often better than one already filled with colors and background images, because it’s easier to make it your own. Then, add your logo to the top or bottom of the email. (Inside AWeber, there are 8 NEW email templates you can easily customize to fit your branding. Choose the template format you'd like. Then drag and drop to add your images and build the layout you want.)
Step 2: Add your brand colors to your template. Don’t overdo it! Too many colors can be distracting. Try adding your brand colors in just a few places, like your call-to-action buttons, header image, or headlines.
For example, in the welcome email of AWeber’s FWD: Thinking newsletter, we incorporate our brand colors by using a header image with AWeber’s green and blue gradient and a call-to-action button with our brand’s shade of blue.
To do: Choose an email template and add your logo and brand colors to it.
Day 2: Customize your confirmation message. (15 minutes)
A confirmed opt-in message is an email you send people immediately after they fill out your sign up form. It asks them to verify they want to subscribe to your emails by clicking a link or button in the message.
Confirmation messages are optional but strongly recommended. They serve as proof that your subscribers definitely want to be on your list. So internet service providers (like Gmail and Yahoo!) may deliver more of your messages to the inbox when you use confirmation messages. Plus, it prevents subscribers from signing up using fake email addresses.
To make your subscribers more likely to confirm their subscription, you can follow these common best practices for confirmed opt-in emails:
Keep your content short.
Explain the value your subscribers will receive by subscribing to your list.
To do: Set up and customize the subject line and content of your confirmed opt-in email. (If you’re an AWeber customer, you can follow these directions to complete this step.)
Day 3: Create a sign up form. (30 minutes)
Sign up forms allow your subscribers to easily join your email list. You can promote your form by adding it to your website and sharing a hosted sign up form with your audience. Hosted sign up forms allow you to share your form anywhere, even if you don't have a website.
To do: Write your sign up form copy and build your form using ideas from the homework post you just read.
Day 4: Write your welcome email (30 minutes)
A welcome email is the first message subscribers receive after joining your list and confirming their subscription. And it gets a lot of attention — on average, open rates are 4 times higher and click-through rates are 5 times higher than other emails, according to marketing research company Experian. You can take advantage of this above average engagement by crafting an excellent welcome email.
Your welcome email should:
Welcome subscribers to your email list.
Deliver the lead magnet you promised on your sign up form.
Explain what kind of content you’ll send subscribers, how often you'll send it, and what they'll learn.
Introduce yourself or your business.
Ask subscribers to add you to their address book. (This is called whitelisting and it can help more of your emails bypass the spam folder.)
Day 6: Publish your form on your social media channels. (20 minutes)
Your list is set up and your confirmation and welcome messages are ready to go. Now it’s time to put your hard work to the test and start to grow your list!
An easy first step is turning you social media followers into email subscribers. People who follow your brand on social media have already shown they want to hear from you. And there’s no better way for them to stay up to date on your latest content and sales than joining your email list.
Post a link to your hosted sign up form on Facebook, Twitter, and LinkedIn and ask your social followers to subscribe for exclusive updates.
WordPress is the most popular content management system in the world. (Nearly half of all websites use it!) So it’s no surprise that it’s also one of AWeber’s most used integrations.
That’s why we rebuilt our AWeber for WordPress plugin to make it even more powerful and simpler to use to help you find greater success with email marketing. Here’s what’s new with our WordPress plugin.
It's now easier to add sign up forms to WordPress.
You now have three “easy as pie” ways to add your sign up form to your WordPress website using the AWeber plugin.
You can add your sign up form to your WordPress theme using the widgets in WordPress, which means it’ll be added to every page on your website. For example, consider adding your sign up form to your blog sidebar or website footer.
You can only place the AWeber widget in one widget area. If you want to add it to other widget areas, you can use the next method: shortcodes.
Shortcodes are snippets of WordPress code that allow you to add your sign up form anywhere on your site. You don’t have to create these; WordPress automatically creates them for each of your sign up forms.
You’ll find your shortcodes inside the AWeber plugin under Forms.
If you want to add your sign up form to your entire site, simply copy the code and paste it into a text widget.
You can also apply tags to new commenters and users who join your list so you can segment your subscribers and send them more personalized emails in the future.
Easily see where each sign up form is being used on WordPress.
You can also quickly view where all of your forms are being used across your WordPress website.
If you ever need to remove or change the form you’re using on a particular page, you can quickly access that page right from the AWeber for WordPress plugin.
Track your sign up form performance without leaving WordPress.
One of the biggest benefits of the new AWeber for WordPress plugin is that it saves you from having to toggle back and forth between your AWeber and WordPress accounts.
Quickly track how your sign up forms are impacting your email list growth without ever leaving WordPress. You’ll learn what’s working and what’s not, so you can optimize your sign up forms for better results.
Check to make sure the plugin is installed correctly.
You don’t have to be a technical whiz to use the new AWeber for WordPress plugin.
Easily make sure your plugin is installed correctly by using the ‘System Info’ screen to view the compatibility details.
Need help troubleshooting a problem? We’ve put all of the necessary info in the System Info screen. Share this with our 24/7 Customer Solutions team and we can get you back on track in no time.
Think of your email list like a group of people you’ve invited over to your house for dinner. They’ve RSVP’d “yes” because they’re interested in what you’ll serve them and what they’ll learn from being there.
Now, do you stand at the head of the table with a megaphone and tell them all about you and your business? Holler about all the amazing promotions you’re running? Do you let anyone else at the table speak?
Or do you engage your guests in a lively conversation and discussion? Do you ask them what they need or want from you, or the best ways you can serve them?
“You can use email like a megaphone—where you’re just speaking loudly and not actually listening—or you can use it to create a conversation,” said AWeber’s Content Marketing Manager Jill Fanslau on the small business sales and marketing podcast Stay Paid.
One of the easiest ways to create conversation in your emails is by asking a question, said Fanslau. Ask your audience a question at least once a quarter to better understand what content they need and want from you.
The best part about engaging your audience in a conversation? “You could get your next 10 email ideas by sending one question in an email,” said Fanslau. Your subscribers’ answers could spark an idea for your next blog post, your next product, or your next lead magnet.
There are a number of ways to ask a question in your emails:
Include a sentiment widget at the bottom of every email. (You can easily do this inside AWeber.) This gives you a quick and easy way to gauge whether your audience liked your content. Think of it like a “temperature check.”
Send a survey. Asking your audience to complete a short survey can give you rich insights into what you’re doing right and what you can do better. (You may need to provide an incentive to get your subscribers to fill it out.)
Reach out to individuals directly if you want to have a more personal, one-on-one conversation. If you receive great feedback, you can even ask that subscriber for a testimonial, to leave a review, or for a case study.
Ask a simple question and encourage all of your subscribers to reply with their thoughts or feedback (good and bad). Let them know that you’ll read every single response. Reply to as many as you can so your subscribers know there’s a real person there.
For more email copywriting tips and insights on engaging your audience with email marketing, check out Fanslau's interview on Stay Paid. Or, listen on your favorite podcasting apps like Apple Podcasts, Stitcher or Google Play.
Over the summer, AWeber announced that it was the first small business email service provider to support the new AMP for Email technology! Now, we’re excited to share the latest evolution in how we’re making it powerfully-simple for you to use AMP for Email inside AWeber.
AMP stands for Accelerated Mobile Pages. When paired with AWeber, the powerful technology has the ability to completely transform how you connect with your prospects and customers via email.
With AWeber and AMP for Email, your subscribers won’t have to leave the inbox or head to their browser to visit a web page. Instead, they can RSVP to an event, sign up for a newsletter, leave a product review, answer a survey, or view a live package shipping update — all inside your email!
Big news! AWeber has now added one of the most popular AMP for Email features — an image carousel — to our drag-and-drop email editor. The AWeber Image Carousel, powered by AMP for Email, is an interactive element that rotates through multiple slides of images. You can include photos, GIFs, blog posts, or products. As an AWeber customer, all you need to do is click the Carousel element in the tool box and drag it into your email. Then, add up to 6 images.
Previously, if you wanted to include multiple images, you had to stack them one on top of the other, taking up valuable space in your email. The AWeber Image Carousel is compact, interactive, and beautiful. Watch the video below to see how easy it is to use the Carousel inside AWeber.
AMP for Email turns static emails into interactive and dynamic content. By removing layers of friction and allowing people to directly engage with content faster, you’ll reduce the number of steps your audience has to take to respond to an offer or promotion, and ultimately drive more business.
That’s why AWeber is continuously evolving how powerfully-simple it is for you to send AMP for Email-powered messages inside our platform. We want you to see success faster than ever before.
The AWeber Image Carousel, powered by AMP for Email, is just the start. Through AWeber’s API, you can also create other powerfully-engaging interactive and dynamic content using AMP for Email components. (See how we've been experimenting with other AMP elements inside AWeber's own weekly newsletter, FWD: Thinking.) If you send these AMP components through AWeber, they will display in Gmail, Outlook, and Mail.ru messages TODAY!
In order to have
a successful online business, it is very important that you regularly
keep in touch with your customers. One of the ways to do this is to
conduct an effective email marketing campaign for your business. In
order to conduct an effective email marketing campaign, you need to have
the right tools and all the important email marketing tools you need are
easily provided by GetResponse.
GetResponse is a
web based email autoresponder service provider that automates the
task of sending scheduled, follow-up email marketing messages. It has
features like AutoResponder, Marketing, and Statistics Service.
Getresponse has been around for years. This means that its systems are
well developed and the service continues to be popular with thousands of
ideal for everyone who wants to conduct a successful email marketing
campaign. It can perfectly address all your email marketing needs
regardless of the size and scope that you require. It is perfect for
charity organizations, forums, groups and online businesses who wish to
promote various causes and services through email. If you need the
results that effective email marketing services provide, then
GetResponse is perfect for you.
The pricing of
GetResponse services vary according to the number of subscribers you
require and the features that you need. The basic package currently
charges $9.95 for a maximum of 250 subscribers. If you need to add more
subscribers to your campaign, you can easily acquire better plan.
Contents The standard features found in GetResponse are as follows:
GetResponse Image Gallery – thousands of gorgeous images and impress
your subscribers with stunning emails for FREE!
Form Builder – Create engaging web forms in just a few clicks! Choose from
500+ beautiful templates to pick the perfect design for your business.
Online Surveys – Ask as many questions as often as you want and get the data
you need to improve products, target campaigns and stay ahead of the
Advanced Segmentation – Combine behavior and location on the fly for
hyper-targeted campaigns. Quickly and easily group your customers based
on customer email activity, geography, and profile data collected from
web forms and surveys.
Unlimited Follow Up Messages
Social Media Integration – take advantage of social networks.
Industry Templates – Choose from over 300 Designer HTML Templates to
create eye-popping campaigns for every audience and industry.
Email Analytics – track every open, click, unsubscribe, and purchase.
Split Testing – Get the best results from your email campaign ? test it first!
Just create up to 5 messages, with different personalization techniques,
subjects, and styles. GetResponse will test each version for you, then
automatically select and send the best! It takes only minutes and can
save you buckets of cash!
With all these tools provided at a very reasonable price, GetResponse truly is a godsend for people who need to run an email marketing campaign. It is no
wonder this services is utilized by the thousands of leading businesses online.
Email marketing is a very effective method to promote a business online. Thousands of
businesses depend on email marketing in order to promote their products
and services to their customers. Due to this demand, many email
marketing services have appeared online. One of the best services
available in the market today is iContact.
iContact (formerly Intellicontact) is a remotely-hosted complete email marketing
system. It lets you easily publish and track your email newsletters that
you need to send out. The service really provides everything a person or
business needs to run a successful and effective email marketing
perfect for first time email marketers. While it has features that make
it very useful to experienced and highly skilled email marketers, the
excellent support and knowledge resource provided by iContact makes it
ideal for first time internet marketers. If you need a comprehensive
email marketing system that also has excellent support, iContact is the
right service for you.
iContact maintains different price plans according to the size and scope of your
email marketing needs. They also have a free option that provides the
standard email marketing features you need but with a few limitations.
You can try to use the free version to check out the system and then
move to paid plans if you need more functionality. Paid plans start at
$10 and increase according to the number of subscribers you need.
If you decide to go with iContact for your email marketing needs, you will be able to
enjoy the following features.
Over 250 Templates
Survey feature with easy to manage results
Image hosting (which was just made a lot larger)
Unlimited number of lists
Detailed contact management system
Send HTML or text email
Import subscribers from your current lists or database
Send personalized emails using mail merge fields
Create your own mail merge fields for further personalizing
Create autoresponder welcome messages on subscription
Manage subscription/unsubscribe link automatically inserted in each message you
Software is regularly upgraded
Detailed activity and subscription reports reports
Complete list add/remove/sent/open/click statistics and activity reports
Bounce-back email handling – no more dead addresses on your list
Email drafts & archives
Fully searchable database
Forward-to-a-Friend email feature
Wide selection of HTML templates, or create your own
Powerful template editor
Create, send out, and track the results of surveys to your customers and
Great help features and live chat option
With all these
useful features, affording pricing plans and excellent support, iContact
is definitely an excellent service to go with. With iContact, you can be sure that your email marketing campaign is going to be a success.
The calendar will soon be flipping over to a new year. That means it’s time to make your New Year’s resolution. If you’re a marketer and are looking to get your marketing efforts back to peak performance, your resolution should be to trim the fat by focusing on the following.
When it comes to marketing, real estate agents typically rely upon techniques such as placing “for sale” signs in yards, calling potential leads, and listing properties in the local paper or on websites such as Realty Times. However, have you considered stepping into the digital age by using email marketing?
For years, we’ve been told that email is dead. But contrary to that statement, email has never been stronger. In fact, the Radicati Group expects the number of worldwide email users to increase to more than 2.9 billion by the end of 2019. That translates to more than one-third of the worldwide population using email by year-end 2019!
With just two weeks to go before Santa slides down the chimney and leaves a load of presents under the tree, my Christmas shopping has barely even begun. What can I say? I’m a busy man, and I’m also terrible at buying gifts. Like the aforementioned big guy in red, I need to work from a list if I’m going to get it right.
Great marketing is an investment in the future of your business, and there is no greater opportunity to invest in than the holidays. But the holiday season is also a time when customers are pretty attention deficient — and you’re probably no different. Let me guess, you’re trying to remember it’s a season to be […]
When it comes to ar services, deliverability rate is ALMOST the most important criteria. We understand that, and have spent countless hours over a period of more than a year, ensuring the highest possible deliverability rate. It does not stop there either! We have a team who’s sole focus is ensuring we not only maintain, but, improve our deliverability rate!
As important as deliverability is, being able to contact your customer, be it through follow up ar, or broadcast messages, is one of the key reasons for joining a service like Imnica Mail.
We know you want the greatest tools, and easiest way possible to communicate with your subscriber base.
Here at Imnica Mail, ease and power of communicating with your customer is as important as deliverability!
We have spent an incredible amount of time ensuring that we have built in all the features that are essential, but, we have spent a fair bit of time also building tools and features that might not be essential, but, sure is nice to have!
Not only that, but we are CONSTANTLY adding new tools and features! We go out of our way to listen to our customers, and if any new suggestion or request makes sense, it goes into our development plan.
Below you can find a summary of some of the major features.
This list is far from complete, and the best possible way for you to experience all the features and the power of Imnica Mail, is to signup and take advantage of the 30 day fully functional trial for only $1!
Your affiliate link for Imnica Mail is: http://www.imnicamail.com/?aff_id=3718
The Titles For The 52 Messages Are As Follows:
How businesses can use mobile text messaging for marketing
How can QR codes help your business?
Do you need an email newsletter?
Protecting your reputation on Facebook
Why is building a list important?
The danger of a bad reputation on social media
How the search engines find your site
Why have a mobile optimized site?
Why do you need a Facebook page?
What is Google Places?
What is Google+?
What are QR codes?
What are Facebook Ads?
Should businesses use Twitter?
Mobile marketing mistakes
How to go higher on Google Places
Using LinkedIn to make valuable business connections
How to set up a good LinkedIn profile
Is PPC the right way to go?
Hosting an online radio show for your business
Using press releases
How often should I update my content?
Using a blog to get more traffic to your site
What are backlinks?
What is web 2.0?
What is SEO and why does it matter?
What is off-page SEO and do I have to do it?
Is SEO a one-time thing?
How article marketing can drive traffic to your site
Using content for SEO
What is on-page SEO?
Does Facebook really work for businesses?
How to get more customers with Twitter
Using YouTube to drive traffic to your site
Why businesses should create a blog
Different Ways to Reach Customers
Selling products and services to your list
Building a list using LinkedIn
Does mobile marketing convert better than email?
Selling what you know – what is information marketing?
The benefits of being on Google Places
Will customers get mad if I market to them on their mobile phones?
How to hire a content writer
Why having analytics on your blog is critical
What is podcasting and how can it help my business?
How having a mobile optimized site can smash your competitors
Three tips for email marketing
How outsourcing can increase your business fast
Should you outsource or do everything yourself?
How do you get people to sign up for your mailing list?
More reads on ar
Using an autoresponder can help you keep your product in front of prospects even while you’re giving them the extra information they need before making a purchase. An autoresponder is designed to send out emails automatically to the people on your subscriber list. Traditionally, autoresponders were used to send emails automatically when you’re not available.
However, it’s possible to set up a sequential autoresponder to automatically send out a series of emails at pre-set times. For example, you might want to offer your subscribers a ‘tip of the day’about your product, so you’d set your autoresponder to send out a new tip each day for you. This article will look at some ways you can use an autoresponder to help increase your business.
The biggest benefit of using an autoresponder service is the sense of surety or trust that comes with. All service providers value your business. So they know they must take care of your business with their services. Their equipment is heavy duty and will be able to take care of any volume of mailing. It doesn’t matter how large your list. You can email your lists in various formats, as well. You’ll be able to send a test email which is always a good idea. This feature alone can save you tons of headaches.
In addition to all the other benefits, you’ll also gain a little peace of mind. Not a bad thing to have. No worries about taking care of a large list should you get to that point. All this allows you to be hopeful about your business future, and you’ll have the ability to participate in real automatic marketing. Apart from this, an autoresponder also allows you to customize your email messages so that you are able to interact with your subscribers directly in a conversational tone. You’ll still retain the personal touch with this level of automation. Your emails will seem like they were hand crafted and hand delivered.
It’s no coincidence that all highly successful online businesses use autoresponders and list marketing. Having a plan to always be striving for increasing your customer base should be part of your long term business goals.
If you haven’t tried the new Unlimited Subscribers In Each List yet, now is the time. Do list swaps with other affiliate marketers that lets you conduct a controlled experiment with your sign up forms and messages to help to see which factors make them perform better for your campaigns.
There’s not a marketer on the planet who prefer to pay for something when they can get it free. Free marketing tools are getting better and better
Email marketing doesn’t need to be hard, but if you’re trying to make it
profitable and haven’t a clue – then it will be very tough. Let’s move on and
take a look at the power of email marketing, and what you can do to tap
An example of a simple
autoresponder can be found in email services like Gmail, where you can set your
autoresponder. If you’ve ever sent an email to someone and gotten a fast,
automated reply telling you that they aren’t currently available, that was an autoreponder message.